Chevrolet Case Analysis Essay Example for Free

Chevrolet Case Analysis Essay Then: ​ In the beginning, Chevrolet positioned itself strongly as a theme of â€Å"quality vehicle with deep roots in America’s past. Priding themselves on the traditional representation of the sporty car brand, Chevrolet has made great strides over the years. Firmly entrenching the brand as a key part of the American culture, Chevrolet has made many attempts to associate with American sporting events. For example, Chevrolet sponsored the All ­American Soap Box Derby for a decade. In addition to sponsoring events, Chevrolet also sponsored drivers with their vehicles for racing circuits such as NASCAR. Another subcategory Chevrolet used along with the American theme was patriotism in its promotional aspects. Taglines with the phrases â€Å"America’s Best Seller,† â€Å"America’s Best Buy,† and â€Å"Like a Rock,† were all famous for reminding consumers about Chevy’s great history as an American leader for automaking. This was perhaps the biggest aspect of Chevrolet’s branding as a company in the United States. However, when it came to Chevrolet as a leading automaker overseas, four values represented the company to their foreign consumers: durability, value, practicability, and friendliness. Many of their various taglines surrounding these values create  strong brand cohesiveness. Although Chevrolet has adopted more of a global brand strategy, it still customizes its branding to appeal to certain markets. Now: ​ Currently, Chevrolet is making plans to launch new vehicles and continue advertising and promoting their brand to consumers. Despite the recall at the beginning of the 2014 year, according to Chevrolet’s marketing leaders,â€Å"the automaker is not spending more on advertising or incentives than previously   budgeted and isnt likely to change that strategy† (â€Å"GM Stick with Marketing Plan Despite Recall†Ã‚ ­ USA Today). The plan is to focus on the product and not the publicity of trying to defend themselves as a company. Therefore, there will not be a recall ad and instead there will be just ads showing new products introduced recently. As stated before, Chevrolet is looking to spend more marketing money and energy on its full ­size pickups and SUVs this year. On the other side, Chevrolet is using the NFL Superbowl in hopes to boost not only national but global awareness with its ads. Chevrolet continues to also sponsor sports with â€Å"​  Chevrolets jersey sponsorship with English soccer club Manchester Unitedwill put the Chevrolet bowtie logo in front of the clubs worldwide fan base of some 700 million people..† (â€Å"Audi, Chevy and Lincoln Plan to Boost Ad Spending in 2015†  ­ AdAge)​ . Chevrolet’s current marketing innovations regarding technology with 4G LTE in its vehicles also proves that Chevrolet plans to remain relevant with consumer wants and needs. The GMC Problem Chevrolet’s biggest problem is in fact it’s biggest company supporter, GMC. GM is the starting point for Chevrolet, yet it has been not once but twice in a position that jeopardizes the equity of the Chevrolet brand. GMC is the problem for Chevrolet because of their bad publicity regarding the 2008 bailout and 2014 recall crisis thus far. As mentioned before, Chevrolet’s association and alliance with GMC causes them to have a bad reputation at times, even with Chevrolet’s freedom to stand on   its own as a brand. In the case of GM, the company’s bankruptcy and subsequent bailout had the ability to contaminate its four brands of vehicles, in spite of their individual merits. Therefore, Chevrolet has to figure out how they are going to deal with the bad publicity domino effect that falls upon them every time GM fails. Recommendations Even with a company as successful as Chevrolet, there is always room for improvement. Tactical modifications that can be made to enhance the Chevrolet brand’s equity to remain substantial while in alliance with GM could be examples of: brand decisions to enhance self ­image and product loyalty, increasing brand value from recognition and preference to brand  insistence for their products, and focusing slightly on marketing strategies for ethical and social responsibility if they continue to be a part of GM. Chevrolet is a high quality brand nonetheless, however, they focus on American vehicle tradition where they could take a step back and focus on the consumer. If Chevrolet would reposition a few of their vehicles to show how it would enhance the self ­image of the consumer driving a sporty yet luxurious car, there is a possibility they will get great feedback in sales. Consumers currently are looking for mass customization products that can be used on every level of purchasing decisions. Therefore, it would a smart move for Chevrolet to focus on the consumer even more as the â€Å"person behind the car† (â€Å"man behind the mask†), while still including valuable information about the car itself.

Fascist Italy And Nazi Germany History Essay

Fascist Italy And Nazi Germany History Essay Fascism is actually an Italian word which was used by early Italians as a symbol of sovereignty and authority of Roman Empire. The actual meaning of the word is axe headed rods. The dominancy of Roman Empire was over their forces of nineteenth century as they aspire at combining the muscular nationalism with an aggressive style of activism characterized by anti-materialism, idealism and violence. (Front, 2012) Fascism projected Benito Mussolini who was the leader into premiership and it directs to the formation of new political dictatorship. Nazism is linked to political philosophies and the government of Adolf Hitler. The main purpose of Nazism was the tribal pre-eminence of the Aryan people, the eradication of the Jews who were substandard, aggressive foreign policy in relation to the eastern European nations and the importance of Hitler to be maintained. Similarities between Fascist Italy and Nazi Germany: Both groups have some aspects in common that is, both had rejected the importance of enlightenment over individual rationality and had put a special emphasis on emotional aspects and role of will on individuals. Italian fascists and German Nazi wants to dominate as leaders and were much concerned about their authoritative positions despite of the rights of masses; they want their intellectual aspects to be highlighted above all. (Mackel, 2012) The groups hold on the same philosophies and had rejected the theory of liberalism, political institutions of liberal democracy and the ideologies of Marxism. Fascists and German national Socialists had followed theories of social Darwinism by arguing that human development is based upon an elementary effort for existence in which only the strong individuals and strong nations can survive at the expense of others. (Front, 2012) Differences between Fascist Italy and Nazi Germany: Nazi German and Fascist Italy had different attitude towards race; racialism was very strong in the ideology of Nazism but less in Fascism ideology. Besides racism, both groups had a difference of opinion about nature of the State, tradition and modernity and the objectives of foreign policy. Speaking about nature of State, then Italian Fascism was analyzed by the theories of Totalitarianism and Corporatism whereas totalitarianism were rejected by German Nazi as they want to promote their own race, cast or creed. As far as technology is concerned then Germany has realized technology to be most important whereas Italian fascist wants to have technology along with their traditions. (Price, 2009) Factors of Power behind the Groups: The factors that allowed Italian to come into power are their fascism that is authoritarianism and superiority, where as for Germans, they have the power of Nazi as well as military rule. At that time German Nazi were having dominancy because of their propaganda campaigns, Hitlerà ¢Ã¢â€š ¬Ã¢â€ž ¢s speaking skills and intelligence, Nazi policies, they had got a huge support from big business or enterprises and criticism of the Weimar system of government. (Mangion, 2008) They were weak due to depression, cooperation and attitude of Germans that forced them to have power Speaking about Italian then they were holding dominancy because of their forces and other factors that motivate them were huge territorial gains and economic benefit for switching sides in World War One. Ultimate Goals of Two Groups: The ultimate goal of Italian Fascism was to rule the world or to hold dominancy or authority that is they want Roman Empire to rule the world forever. They want glories of Roman Empire to be maintained and to eliminate the turmoil rife that is anti-democracy and totalitarianism where as the purpose of Hitlerà ¢Ã¢â€š ¬Ã¢â€ž ¢s Nazi Pact was to was to put the Germanic people at the peak of humanity. (History, 2012) He was more concerned with ethnic purification and dependence to create and work the space, than waging war itself. Role of Women in both Societies: Italian women were more to follow traditions whereas German women came forward to work with shoulders to shoulders. Actually before World War II, women were not given equal rights as compare to men; they were obliged to marry and to sit at home, but after World War II there was a severe shortage of men that become impossible for each and every women to marry so equal employment and opportunity programs were developed. (Levy, 2009) German women also took part in World War; they hold guns and transfer proper medication to the army. In Italy, there was a financial crisis due to war so they have to come forward their women to work for the survival. Conclusion: Due to Adolf Hitler and his philosophies, there was a rise of Germany to a fascist state in 1920s and early 1930s, before that Germany was unstable socially, economically and politically where as fascist economy was one of the biggest user of propaganda in the fascist regime, and something that Mussolini took great personal interest in. (Culture, 2012) Both struggled to keep their state and practices as dominant, but Italy was excessively influenced by German military power.

Investigation of Argon Element

Investigation of Argon Element P1 Part 1 Atoms Poster The element selected from the periodic table for this investigation is Argon. Over this first section of the poster, we will be overlooking this particular element in detail.          Argon This element from the periodic table is known as a noble gas. It takes up one of the tiniest percentages (at 0.93%) of the earths atmosphere on a whole. It was discovered in 1894 by two chemists from the United Kingdom, who names are William Ramsay, and John William Strutt. This was accomplished as a result of fractionally distilling both oxygen and liquid nitrogen, therefore, having Argon released as one of its by-products. It was only completely isolated after the distillation process by examining the waste product from removing of nitrogen, oxygen, carbon dioxide, and water from the clean air. All the elements on the periodic table are represented by their own unique and individual symbol. Argon is an element on the periodic table represented by the symbol Ar. Also, Argon is displayed having an atomic number of 18; which displays to us that it has an amount of 18 protons located in the nucleus as well as the 18 electrons found on the atoms shells; is also displayed as having the atomic mass of 40; which is the number of protons and neutrons combines. As we already know it has a number of 18 protons from the atomic number we can then find out the number of neutrons by subtracting the atomic mass from the atomic number that equals to 22 neutrons. Additionally, by it being in group 0 it, therefore, has a clear classification of being a noble gas due to obtaining a full outer shell of 8 electrons. Due to this, it has the logical standard state of a colourless gas. By being a noble gas it has acquires special properties, primarily being that this non-metal is a very unreactive gas due to its complete electronic structure, not needing to gain or lose its outer shell electrons to other elements, not needing to achieve its already obtained electronic structure of a noble gas. Additionally, it is found in the third period on the periodic table due to it occupying 3 shells. Its electronic configuration has 2 electrons on the first shell and 8 each on the following two. Sub-atomic particles All atoms consist of the same subatomic particles. The table below displays the relative mass and charge of an electron, a proton and a neutron: Relative Mass Relative Charge Proton 1 +1 Neutron 1 0 Electron 1/1850 -1 As shown, protons and neutrons have the relative mass of 1 indicating that they are of equal size. Electrons are shown to have a relative mass of 1/1850 due to it being minuscule compared to protons and neutrons. Additionally, the relative charges are different to one another. Protons with a positive (+1) charge. Neutrons with no charge (0), and electrons with a (-1) charge. Section 1: The Periodic Table Group 1 Alkali metals Group 7 Halogens Group 2 Alkaline earth metals Group 8 Noble gases How are the elements in the periodic table arranged? There are different elements in the periodic table. These elements are categorised into separate sections. First of all, the metals (alkali /alkaline earth metals) are arranged on the left-hand of the periodic table. Alkalis in group one and then alkaline earth metals in the second. Next, the middle of the periodic table is where transition metals are found from scandiums group to coppers. Lastly for the metals, the poor metals that are found from zincs group to group six. Then follow the non-metals on the right-hand side starting from group to seven. Ultimately, group 0, consists of noble gases. There are then factors that create the periodic table layout. Firstly, the number of shells that occupy an atom correlates to which period number row that its in. in addition, the number of electrons in the outer shell of an atom is the same as the group column number in the table. However, for noble gases, theyre different to all atoms du e to having a full outer shell of electrons. This, therefore, categorises them in group 0. Electronegativity: In covalent bonds, electronegativity shows how strongly an atom attracts electrons. It increases as you go across a period in a table, therefore, the greatening the attraction for bonding electrons. Far left elements: These are atoms in the periodic table have only one or two electrons in their outer shells, concluding them in needing to give these away to achieve a full outer shell configuration. These have a low electronegativity due to being found on the far-left of the periodic table as the name suggests. Far-right elements: These are atoms in the periodic table that only need a few electrons to achieve a full outer shell, therefore having a strong desire to grab another atoms electron(s). These have a high electronegativity due to being found on the far-right of the periodic table as the name suggests. Ionisation Energy: Ionisation energy is simply the amount of energy needed to separate an electron from an atom to form an ion. Like electronegativity, the process of ionisation energy generally increases as you go across a period. Atomic Radius: The atomic radius consists of the length of the outer shell of an atom to the nucleus centre. Therefore, across periods on the periodic table, the atomic radius of the atoms decrease. This means that as you go along a period the distance between the outer shell and the nucleus decreases. Sodium 2, 8,1 Nitrogen 2, 5 Potassium 2, 8,8,1 Carbon 2, 4 Magnesium 2, 8, 2 Oxygen 2, 6 Calcium 2, 8, 8, 2 Chlorine 2,8,7 Neon 2, 8 Section 2: Bonding Elements form bonds to complete their outer shell to make them stable. There are two main types of bonding, ionic and covalent. We will be overlooking these two bonding types in this second section. Ionic bonding: Ionic bonding occurs between the positive metal ion and a negative non-metal ion compounds which attract and form an ionic bond by electrostatic attraction. The process begins with transferring an electron from a metal atom (far left element) to a non-metal atom (far right element). During ionic bonding, metal atoms lose their electrons to the non-metals which gain their electrons. A positive ion is formed when metals from groups one or two loose electrons to the far-right elements and then negative ions are formed when an atom in group six or seven gains electrons the electrons from those of the far-left elements. Covalent: This bonding process occurs in compounds of two non-metals. In a covalent bond, electron pairs occupy an area between overlapping atoms. This is to allow the sharing of electrons between the atoms in the compound which also allows for the structure to be held together and maintained. Covalent Molecules Name and formula Dot-cross diagram Water: H(2)O Methane: CH4 Hydrogen Chloride: HCl Chlorine: Cl2 Carbon dioxide CO2 Tetrahedral Basis of Organic Molecules Using the molecular models Ive drawn the structures of the following organic compounds and indicate their bond angles around the mid carbon atom. Organic Compound Structure including bond angles Methane (CH4) Ethane (C2H6) Propane (C3H8) Ionic Molecules Name and formula Dot-cross diagram Lithium chloride: (LiCl) Sodium oxide: (Na2O) Calcium chloride: (CaCl2) Aluminium oxide: (Al2O3) Bibliography http://www.ptable.com/Images/periodic%20table.png     Ã‚  

Analysis of a Corpus of Poetry :: Poems Writing Essays

Analysis of a Corpus of Poetry A corpus of 1000 lines of poetry (ten 100 line samples from ten different authors) is analyzed by a computerized connectionist model of poetic meter. The analysis finds that poets utilize measurably distinct patterns of stress and suggests that these patterns might "fingerprint" individual writers. In addition, the analysis shows that the variations of metrical patterns are in accord with the prevailing verse aesthetics of the period in which poets are writing. Introduction In English poetry, the single most compelling discriminator of that genre--that which defines a poem as a poem--has traditionally been its meter. Meter defines the length of the line, and thus the distinctive look of a poem on the page, and it sets, for the hearer of a poem, the telling regularity of a rhythm. Whether this rhythm also carries the burden of some of a poem's meaning or whether it is used only for a conventional aesthetic effect that invites the reader to take pleasure in its regularity or variations, meter is one of the central attributes of the genre of poetry. While the meter of a poem may or may not be strongly attended to by the poem's audience, or its critics, metrics has always been a matter of substantial concern for poets (see Addison [1994]). At each point in a line of poetry one factor in the decision favoring one word or syntactic pattern over another has been the metrical impact of that choice. Moreover, the limits of choice are not merely defined by a correctness rule such as the following: All stressed positions must have stressed syllables and no unstressed positions may have a stressed syllable. Metrical variations, resulting in what Halle and Keyser (1971), and others, have termed "metrical complexity" or "tension," are allowable and, in fact, produce much of the interest in a poem's rhythm. Traugott (1989), for example, speaking of Auden's poetry, notes that "a complex metrical design can . . . be identified that complements and enriches the multifarious verbal icons functioning at other levels of the langua ge" (294). In fact, poetic rhythm may only work when it destroys that very sense of design that it invokes; the extreme position is taken by Shklovsky (1917), who says, "the problem is not one of complicating the rhythm, but of disordering of the rhythm" (p.

Origins of The Beauty Myth :: Naomi Wolf, The Beauty Myth

Naomi Wolf's "The Beauty Myth," discusses the impact of our male-dominated society upon women. Wolf argues that women's most significant problems associated with societal pressures are a "fairly recent invention," dating back to the 1970s (6). She explains that women have "breached the power structure" by acquiring rights equal to men in areas such as, education, professional careers, and voting. As a result, Wolf suggests that the "beauty myth" is the "last one remaining of the old feminine ideologies that still has the power to control those women" (3). Considering that the beauty myth is women's last battle, the struggle is increasingly more difficult. Wolf claims that women are currently experiencing "a violent backlash against feminism," noting the recent rise in eating disorders, cosmetic surgery, and objectification of women's bodies (3,2). While Wolf accurately defines the beauty myth, she incorrectly states that eating disorders, cosmetic surgery, and pornography are recent issues, resulting from an intentional "backlash" against women's rights. Wolf utilizes the term "the beauty myth" to demonstrate that the interpretation of beauty is a creation of society, intended to keep women trapped inside their bodies. Wolf claims that the beauty myth "is not about women at all." She explains, "it is about men's institutions and institutional power" (5). In addition, she claims that women have recently obtained numerous rights, which now threaten "to destabilize the institutions on which a male-dominated culture has depended." She continues to explain that "a collective panic reaction [†¦] has forced a demand for counter images" (8). Clearly, society as a whole does create pressure on women to act in a certain manner. However, Wolf's implication that it is an intentional, organized effort to keep women oppressed is one-sided and extreme. While Wolf fails to conclusively prove that the beauty myth is an organized group effort, she is certainly correct in her explanation of the symptoms associated with the beauty myth: There is a secret "underlife" poisoning our freedom; infused with notions of beauty, it is a dark vein of self-hatred, physical obsessions, terror of aging, and dread of lost control. (3) According to Laura Shapiro, a notable researcher on eating disorders, the medical condition of anorexia consists of several elements. By definition, anorexia nervosa is a condition characterized by intense fear of gaining weight or becoming obese, as well as a distorted body image, and a feeling of loss of control (Shapiro 69). Origins of The Beauty Myth :: Naomi Wolf, The Beauty Myth Naomi Wolf's "The Beauty Myth," discusses the impact of our male-dominated society upon women. Wolf argues that women's most significant problems associated with societal pressures are a "fairly recent invention," dating back to the 1970s (6). She explains that women have "breached the power structure" by acquiring rights equal to men in areas such as, education, professional careers, and voting. As a result, Wolf suggests that the "beauty myth" is the "last one remaining of the old feminine ideologies that still has the power to control those women" (3). Considering that the beauty myth is women's last battle, the struggle is increasingly more difficult. Wolf claims that women are currently experiencing "a violent backlash against feminism," noting the recent rise in eating disorders, cosmetic surgery, and objectification of women's bodies (3,2). While Wolf accurately defines the beauty myth, she incorrectly states that eating disorders, cosmetic surgery, and pornography are recent issues, resulting from an intentional "backlash" against women's rights. Wolf utilizes the term "the beauty myth" to demonstrate that the interpretation of beauty is a creation of society, intended to keep women trapped inside their bodies. Wolf claims that the beauty myth "is not about women at all." She explains, "it is about men's institutions and institutional power" (5). In addition, she claims that women have recently obtained numerous rights, which now threaten "to destabilize the institutions on which a male-dominated culture has depended." She continues to explain that "a collective panic reaction [†¦] has forced a demand for counter images" (8). Clearly, society as a whole does create pressure on women to act in a certain manner. However, Wolf's implication that it is an intentional, organized effort to keep women oppressed is one-sided and extreme. While Wolf fails to conclusively prove that the beauty myth is an organized group effort, she is certainly correct in her explanation of the symptoms associated with the beauty myth: There is a secret "underlife" poisoning our freedom; infused with notions of beauty, it is a dark vein of self-hatred, physical obsessions, terror of aging, and dread of lost control. (3) According to Laura Shapiro, a notable researcher on eating disorders, the medical condition of anorexia consists of several elements. By definition, anorexia nervosa is a condition characterized by intense fear of gaining weight or becoming obese, as well as a distorted body image, and a feeling of loss of control (Shapiro 69).

“No One’s a Mystery”

Jessica Ulrich Essay 2 Intro to Literature The story I am completing and analyzing is â€Å"No One's a Mystery† by Elizabeth Tallent. â€Å"No One's a Mystery† is a brief, sharply detailed distillation of a doomed relationship between two people of contrasting personalities. The question I ask is who the characters are, and what parts of the story lead me to deem and back up my feelings about that certain character. To start off I feel that Jack is a hard one to analyze while reading it in a critical way.This is what I picked up on him Jack being a very cynical man who drinks heavily, doesn't clean his truck, and has no obvious respect for women (Mexomorph). Jack and his young lover not only come to terms with their relationship but also illuminate aspects of their own characters of which they themselves are not fully aware. The story is more of a character sketch than a traditional tale containing a beginning, middle, and an end. The sequence of events is less importan t than the specific detail and the dialogue between the couple. Esch, 2009) He is currently cheating on his wife with a barely-legal girl he has been having an affair with since she was sixteen. I think he is a man who doesn’t know what he wants. In the story when she is talking about marrying him and having his children down the road, he doesn’t seem to be much for it at least not as much as her. I think he really feels bad for what he is doing but he is caught up in the moment of the relationship and how easy it is, but doesn’t think through the consequences.I think he drinks so much to forget about what he is doing to his wife and he knows it is wrong, so drinking helps him cope with the last 2 years of having an affair, and soon to be a divorce that he states at the end of the story. He also seems to very demeaning towards women and it seems as if again he is not happy with his life he has lead on. Another thing is when he talks about his wife feeling safer when the lights are on when he's not home makes me think he still cares for her and is fine talking about her with his secret relationship in which she has no problem with him talking about.So again Jack is a hard one to understand but I think I got the gist of it. Aside from these generalities, he makes no judgments and demands no commitment, even mocking the narrator's version of their future together. His remark that the sky is empty carries a double meaning: In the context of the dialogue, Jack is referring to the absence of aircraft monitoring the speed of traffic, but in the light of his own character, it is a statement of unbelief, of detachment from social, emotional, and moral values.The young narrator, by contrast, has already acquired a set of values that make her a more sympathetic character. Her sharp eye for detail, her specific observations, lend her a solidity, a steadiness of purpose that is missing in Jack's life With all of this information I have gathered on the next character I would like to analyze would be the eighteen year old girl who is dating Jack. This eighteen year old girl seems to be very in love with Jack. She is planning their lives together with marriage and children.I feel that her character is an unsure about herself, or she hasn’t felt real love before and that’s why dating a married man and have it feel ok for her. Even though it doesn’t state much about their feelings on the relationships in the story I think it comes out the words they use within their conversation. The narrator counters to the contrary she will always love Jack. This exchange has some hidden meanings. The author is trying to show the reader that Jack knows they will not be together a year from then.The author is also trying to show the innocence and naivete of the girl in comparison to the knowledge of Jack. This diary encounter again brings out an emotional response in the reader by its imagery. When Jack mentions about how his wif e leaves the light on in the house because it helps her feel safer, it seems as if it doesn’t bother her talking about his wife, or having her duck in the truck when his wife passes alongside the road just so they don’t get caught. You think that would bug her with having to consistently hide from her especially since she is wanting and fantasizing about marrying him at age eighteen.I think she is deprived from having a relationship that can go to movies, dinner, hold hands in public, and been seen and known as a couple, and I think she feels some hurt due to the fact she knows it will never happen because when she talks about a year from now writing in her diary † I wonder what I really saw in Jack†, † I wonder why I spend so many day just riding in his truck†, or writing â€Å"I wonder what that old guys name was†. She states that she writes that but she will write â€Å"I love Jack and this diary is my birthday present from him. †Å"I can't imagine anybody loving anybody more than I love Jack. † So she goes back and forth of what she is feeling and what can happen in the future. She talks about not knowing Jack in a year but then also talks about having his kid and waiting for him to come home to make love to him. It was a very confusing ending with her and her feelings, very hard to read and interpret. I did get thought that both of them are caught up in the moment. That is what I felt the characters where, and what parts of the story lead me to deem and back up my feelings about that certain character.The visual and verbal images of this work are the key elements. The characters are not round characters but rather flat and stereotypical as the title No One's A Mystery suggests (Esch, 2009). But the way the characters are used, the straightforwardness of language and setting are meant to bring the reader to an emotional edge. The filthiness of the truck, the youth of the narrator and the exchange betwe en Jack and the girl over the diary help to reinforce the negative emotional response that the author was looking for.I wish this story was a little bit longer so it could help explain things that I thought had double meaning, but I like making up my own real end to the story and how I want to think of how those two ended up in a year. Works Cited Esch, J. (2009, Dec 4). Notearama. Retrieved from Notearama: http://notearama. blogspot. com/2009/12/on-no-ones-mystery-by-elizabeth-tallent. html Mexomorph. (n. d. ). Write Work. Retrieved from Write Work: http://www. writework. com/essay/no-one-s-mystery-elizabeth-tallent-english-1302-literature

Masters degree application essays

Essay 1 (1,000 words)Describe your career progress to date and your future short-term and long-term goals. How do you expect an MBA to help you achieve these goals, and why is now the best time for you to join our program?Content:A master is ever, but a learner, goes an old Chinese saying. The same is true for any man, no one may call himself a master who believes he knows all there is about his subject. In today’s ever changing, globalized-world, a true master must continue learning if he is to remain competitive. I do not claim to be a master trader. However, I too believe in the value of higher learning.After graduating high school, and having worked for two summers in a large investment bank, I started my own investment management firm at the tender age of 19. With the help of a few angel investors who entrusted me with $50,000 each, I not only significantly grew their investments but the profits from my business were sufficient to fund my four years of university studies AND finance my travel to several countries mentoring high school children and visiting mentoring programs outside of the USA.In my travels I raised money for the university which I attended. During and after my tenure in the university I was served the role of their European ambassador. I have also done the same work for several non-profit organizations such as ABC, DEF, and GHI, all of which focus on the mentoring and training of leadership skills to high school students for them to become better community leaders.My leadership in a community oriented NGO is different from the type of leadership I exercise at work. In my business the objective is to maximize the value of our investor’s money. Success is measured by the growth in their investments and the increased trust this generates. By comparison Ulpan is about giving educational opportunities to predominantly Jewish high school students. ORT is very similar in its goals. My hard work is rewarded by seeing our beneficiari es motivated and eager to take the path of higher education as a means to success. The drastically different metrics of my community service broadens my horizon as a leader.My current job trading at an investment firm, I improved their existing procedures for monitoring our market positions during volatile periods and developed a â€Å"pop-up† system to handle trades more efficiently and make decisions faster. I made an immediate impact. We are now able to monitor approximately 10% of our daily volume and take property risk management decisions in a fast and volatile market where time is of the essence.Using my native insight I found an opportunity for growth in the company. However, I faced the inertia associate with any kind of meaningful change. Despite the cost of lost, personal, man hours. I pushed my plan past the bureaucracy offering potential benefits that far outweighed the costs of the project. Taking responsibility for my unpopular stance, my assumption of leadersh ip led to my taking the risk of losing my job if the project failed. With a lack of popular support a failure to improve profits or a net loss would severely afflict my reputation in the firm and in the industry. However I stood my ground and pursued what I knew was a good idea. As a result, I was now looked upon as a leader that brought positive change to my firm.Even in my early youth I understood that my current level of learning was not enough. By practicing what I had already learned and working in the field of my choice I was able to expand my practical knowledge. However, I also believe that practical experience must go hand-in-hand with expanded theoretical training. Hence, I desire to obtain an MBA.My ultimate goal is to head a financial firm which will manage wealth for non-profit organizations to help them grow at a faster pace and be able to focus more on their advocacies in their respective communities rather than struggling to raise funds and managing assets, tasks tha t are far from their competencies. An MBA will help me achieve this dream by expanding my horizons and making me even more capable of competing for marginal gains and derivatives that have become harder and harder to obtain.In the United States, this is more common with university endowments and major non-profit organizations which have asset managers steering the funds to competitive investment returns. However, in Europe and Asia, this almost doesn’t exist. As a result, most European and Asian NGOs are in quandary trying to husband their funds effectively but at the same need to disburse it for their projects.I want to bridge this gap and bring financial management expertise to global non-profits and help them become even stronger. By my efforts, I will allow the non-profits to bring better service to the community, faster, and more efficiently. An MBA will enhance my skills and improve my ability to maximize the wealth of these organizations and spare them from the having to worry about raising funds.I take personal pride as I have been involved in my own community, mentoring high school students, helping them make decisions about their future, whether it be academically, professionally or personally. My work with several non-profits, coupled with my financial expertise as a trader can bring tremendous change to both the financial and non-profit industries.I want to create this new niche, a new service and make the non-profit sector even more influential. This is my dream. This is my goal. And this brings my two passions, the financial market and community service, into one, gratifying job. With an MBA, the skills learned, the network I have access to, I can realize this dream. Now is the time to go for it. My hopes are high and my time is neigh. I am young, eager and hungry for wisdom, wisdom I will gladly put to good use.Essay 2 (500 words)Tell us a situation in which you were an outsider. What did you learn from the experience?Content:When I first joined my current firm an archaic system was used to monitor trades. Everyday there were orders passed through our desk. This resulted in too much effort diverted to time consuming monitoring work and we ran the peril of having to make risk management decisions on the spot. Often we would have to wait until the end of the day to review our book and take action on hedging ourselves.This manner of operations was untenable, in the volatile industry I was in, up to the minute decision making was vital to success or failure. To improve this, I immediately proposed a â€Å"pop-up† window function that takes snapshots of all the vital information we would need   to know about the orders passing through our desks. For example, trade size, currency traded and margin level are included in this data. This drastically improved the way the trading desk monitors transactions, especially in times of extreme market volume and volatility.Regretfully, I encountered considerable resistance f rom my peers and upper management. Our technical department said it would take months to develop the proposed system because they were overloaded with work and writing the script would take weeks. Stephane, our head of trading appreciated my initiative but failed to prioritize it. Fortunately, our managing director, Nick gave his approval for my leadership in this project.With his approval in hand, I put pen to paper, outlining the method which I wanted implemented and convinced our technical department to prioritize the project. I wrote them a memo stating very clearly that upper management fully supported my efforts and I emphasized that successful implementation would boost profits on a daily basis. This in turn would put the technical department in the limelight for having developed such a useful tool.My inspirational leadership conscripted the aid of our technical department and the pop-up was developed in one week and was an immediate success. We are now able to monitor approx imately 10% of our daily volume, which amounts to $150 million, and take proper risk management decisions in the fast, volatile market where time is of the essence. Based on my estimates, this results in a cost savings of about 4% a month which redound to increased profits.Using my native insight I found an opportunity for growth in the company. However, I faced the inertia associate with any kind of meaningful change. Despite the cost of lost, personal, man hours. I pushed my plan past the bureaucracy offering potential benefits that far outweighed the costs of the project. Taking responsibility for my unpopular stance, my assumption of leadership led to my taking the risk of losing my job if the project failed. With a lack of popular support a failure to improve profits or a net loss would severely afflict my reputation in the firm and in the industry. However I stood my ground and pursued what I knew was a good idea. As a result, I was now looked upon as a leader that brought pos itive change to my firm.Essay 3 (500 words)Where in your background would we find evidence of your leadership capacity and/or potential?Evidence of my leadership potential can be found in my work as project organizer for Ulpan in Warsaw, Poland and The ORT Foundation in Geneva, Switzerland. Ulpan provides educational opportunities for high school students, who are predominantly Jewish, who seek a better education in the United States. The ORT foundation provides mentoring to high school students to help them decide on career-paths and how to go about realizing their professional dreams.I organized cross-border contact through mail and email correspondence, allowing young people to build and maintain connections with peers in the US. My accomplishments with these two organizations are integrally associated with me and very close to my heart. As a child, I was helped by a mentor, David, and with his help, have succeeded in pursuing my dreams with much confidence.NGO work requires out- of-the-box thinking and creative decision making. For example, bringing a Jewish teenager from the Warsaw ghetto and providing him with a scholarship to study in a University requires a wide variety of skills. First, the child must be motivated to make the most out of his talents. I must be inspirational and optimistic to provide the necessary motivation. Second, If the mentee still has areas of improvement I may be tasked with nurturing and uncovering his talents.Third, obtaining a scholarship will require taking with benefactors who may later become potential investors in the child’s future. This requires negotiation skills equal to that of a boardroom raider. Finally, my decisions require reflective hindsight because in many ways I am responsible to the benefactors for the success of their beneficiary. In the end nothing is more rewarding than receiving letters from the student that he is doing well in school and on the way to a bright future.NGO work is a challenging as a ny task on the trading floor. It makes the most out of my skills and encourages me to continue learning. My unique background as a trader brings a skill set that is not common in the Ulpan or ORT foundation, making my contributions even more valuable to these organizations. My background and insight have resulted in the foundation taking opportunities it might have otherwise not identified. Finally, because I am constantly learning my leadership in these foundations have given me valuable experiences in dealing with others that I can carry with me back to my day job,My leadership in a community oriented NGO is different from the type of leadership I exercise at work. In my business the objective is to maximize the value of our investor’s money. Success is measured by the growth in their investments and the increased trust this generates. By comparison Ulpan is about giving educational opportunities to predominantly Jewish high school students. ORT is very similar in its goals . My hard work is rewarded by seeing our beneficiaries motivated and eager to take the path of higher education as a means to success. The drastically different metrics of my community service broadens my horizon as a leader.